At From The Earth
, we are dedicated to the ideals of social entrepreneurship and fair trade business practices. These ideals are so important to us that they are written into our company’s core values.
is the implementation of innovative business practices which do not seek profit as the “bottom line” at the expense of individuals or the environment. Rather, the aim of social entrepreneurship is to improve the overall social and economic status of employees and the local community while operating an environmentally responsible business. Social entrepreneurship is characterized by ethical business standards, the payment of fair wages, providing a safe working environment for employees and a determination to solve, not create, social problems. Social entrepreneurs act as “change agents” for society, seizing opportunities to improve existing systems, inventing new approaches for production, and by creating solutions to change society for the better.Fair Trade
is the development of trading partnerships based on dialogue, transparency and respect which seek to provide greater equality in international trade. This manner of doing business goes beyond simply offering fair prices for marketable goods, but is intended to assist marginalized people escape poverty. Fair trade promotes economic sustainability by encouraging people to acquire new job skills, and by providing individuals a suitable living income tied to sound business practices.If you would like to know more about social entrepreneurship, fair trade, or our business standards and values, visit the Our Business Model page on this blog.